WebOptics
WebOptics brings your lead generation, analytics and insight into one place for full campaign intelligence that drives real results. As B2B Marketers and business owners you are more closely tied to revenue generation than ever before. The biggest challenge to success is generating the right quality of leads to impact on revenue.
Imagine if you could take control of your lead generation activity and convert ready-to-buy prospects, before your competitors even get close? WebOptics is the software that reveals the identity of your anonymous website traffic and turns them into actionable sales leads. In real-time.
With WebOptics you can:
- Identify sales you never knew you had
- Turn anonymous web traffic into sales
- Accelerate your lead generation
- Maximise your campaign ROI
WebOptics will change how you approach your sales funnel and how you identify sales leads from your marketing activities.
Forget waiting for the phone to ring or a website conversion. WebOptics lets you own your lead generation activity by uncovering the identity of your unconverted website visitors, delivering them to you via your Visitor List.
Insight into on-site visitor behaviour will fuel your sales cycle and close deals faster. With intelligence into exactly what your visitors are looking for, your telemarketing and communications can be tailored to suit the prospects needs, without a lengthy qualification process.
Find out what your customers are searching for
How many times they visited, pages viewed, and time spent and more:
Identify leads in real time
Instantly identify your anonymous website visitors’ contact details including:
- Business Name
- Contact Information
- Demographics
- Search Behaviour
- Financial Data
Focus sales on the hottest leads
Gain the competitive edge and never miss a sales opportunity again
- Lead score on multi-criteria
- Auto-assign leads
- Trigger instant notifications
- Flag your ‘dream’ customer
- Customise your portal
Maximise sales & marketing ROI
Combine next level digital intelligence with sales ready leads to accelerate your online ROI
- Convert anonymous traffic into leads
- Measure from first click to sale
- Go beyond analytics – truly measure digital ROI
By using WebOptics as part of your current digital marketing, offline advertising or lead generation programs you’ll be able to say goodbye to making sense of metrics and understand exactly what your prospects want to see. Get deep insight into who your website visitors are and what content they are reading, so you can deliver more relevant content, in the right place, at the right time.
With WebOptics your sales teams will have access to the data, insight and essential contact information they need to close the deal and you can automate everything. Define your own criteria of high value leads and automate them straight to your chosen reps’ inbox with Trigger Reports.
WebOptics even integrates seamlessly with your CRM to empower your sales team, making information delivery even simpler. Lead Forensics works silently in the background to deliver your anonymous website visitors straight into Salesforce, Microsoft Dynamics and more – right at your sales’ teams finger tips.
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